3 Benefits of Social in Your Content Marketing Strategy

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Content marketing and social media are made for each other. Learn how to integrate social media tricks in your content with this guide. The best content won’t generate the marketing results you want if it isn’t shareable. This is why it’s important to make your content marketing more social says Qamar Zaman CEO of Submit Press Release 123.  We stand for Keep it simple and Shareable Content. While content is certainly king, you could say that social media is its queen. As cheesy as it sounds, this pretty much encapsulates the current landscape of digital marketing. Content marketing is arguably…

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Local SEO for Lawyers – Is Your Local Search Campaign In The Right Direction

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Local SEO is crucial for any lawyer business looking to attract customers in a specific location. Here are 3 local SEO best practices to help you get started. Although changes to Google’s search engine algorithms are behind the constant changes in search engine optimization, it hasn’t diminished the importance of local SEO. In fact, you could say that local SEO has never been more important, what with local results occupying the topmost section of the search engine results pages (SERPs). But it’s also true that local SEO has never been harder. As per Mike Miller of Search Engine Land, “…it’s…

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How to Optimize for Voice Searches – New SEO Techniques for Small Business In the Making

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While voice search is not a completely new feature offered by smartphones and devices, it is one that is gaining in popularity quite rapidly. If you own a business, you need to begin preparing now to ensure your site shows up in voice search results. Right now, voice search is fun. It is a feature to use from time to time to see what type of results will “pop up.” However, with 40% of adults and 50% of teens actively using voice search for finding information, it’s obvious this isn’t a fad or trend that is going to pass anytime…

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SEO Expert Qamar Zaman Explains – 4 Ways Old SEO and New SEO Are Different

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Lawyer SEO Expert Qamar Zaman Says, lawyers needs to make sure that they are keeping up with search engines and observing best practices when creating and executing a strategy. After Panda and Penguin—Google’s sweeping search engine algorithm updates—the landscape of search engine optimization has never been the same since. To cut the long story short, what used to work wonders back in the old days just doesn’t anymore. But the good news is that, at its core, the goals and basic tenets of SEO haven’t changed. Sure, some tactics and best practices may be different, but SEO is still about…

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5 Ways Small Businesses Can Endear Themselves to the Community

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Customers are more likely to frequent a locally minded business than one solely focused on profits. Running a small business can be tough, and without support in your local area it can be even harder. It is imperative to find ways to make your company stand out from the crowd and attract the attention of clients and customers through a range of avenues. In the past, advertising was the best way forward for trying to bring in increased revenue. Today, it takes something more to draw in the crowds. More small business owners are starting to realize that the best…

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5 Hot SEO Trends that Will Make Waves in 2017

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Yes, it is once again that time of the year when everyone tries to predict the landscape of digital marketing in the near future. With the fourth quarter of 2016 almost coming to an end, digital marketers are looking forward to what the next year has in store. This is especially true for search engine optimization (SEO), an aspect of digital marketing that’s all about being one or two steps ahead of the competition. Much of this has to do with how fast search engines evolve, forcing marketers to adjust their SEO strategy—just ask anyone affected by Google’s Penguin and…

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Conversion Rate Optimization Basics Part 1: Important Key Terms to Familiarize

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We’ve already written about Conversion Rate Optimization (CRO) before, but now let’s get back to basics and delve in more details to let those who are not familiar with it grasp its fundamental elements.  This is the first part of the Conversion Rate Optimization series that we will publish here on our blog site. What is Conversion Rate Optimization? Before we’ll proceed with the key terms, let us first define Conversion Rate Optimization (CRO) and how it differs from SEO (Search Engine Optimization). Conversion Rate Optimization is simply the process that involves tactics to improve a website’s performance so that…

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The Rise Of RankBrain: What Does It Mean?

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Search engine optimization has changed a lot since it first became a thing. The days of just making sure you had the words you wanted to rank well for scattered across your pages are so far gone that they’re practically forgotten. SEO in the modern world is ever changing. The methods used to achieve good ranks have become more technical and varied. What works for some doesn’t seem to work for others, and what worked last month might not work tomorrow. The algorithms employed by search engines to determine result ranks have become both complex and virtually top secret. Google…

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How Healthy Is Your Business?

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Diet…For some, it is the single most spine tingling, goose-bump triggering word! With all the information that is available on the web and the endless availability of opinions, just where does one begin to unwrap the best diet plan for their busy lifestyle? The task of sifting through proven results vs. the next gimmick in weight loss can become overwhelming. Sadly, unless you have a degree in nutrition hanging on your wall, the uneducated individual becomes fearful and wonders “Just who do you trust?” Identically, a business can fall prey to these same types of fears. Equal concerns overwhelm the…

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What is Demand Generation and Why You Should Put More Efforts on It?

By | Business, Small Business Marketing Tips | No Comments

Think You’re Cut Out for Doing Demand Generation Marketing ? Read more…. If you’ve been in the industry for a long time and you haven’t put more focus yet in boosting your business’ demand generation, then you might be missing a very critical part in increasing your leads and conversions. But, before we’ll delve in with that, let us properly define first what is Demand Generation and why you should put it in your marketing’s priority list. What is Demand Generation? You probably heard often of lead generation but only seldom of demand generation.  In a marketing perspective, these two…

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